Live to Flow Co., Ltd. (LIVE 24) is a full-service creator management and 24-hour live streaming company, working to a high production standard for supplement, skincare, fashion, food and homeware brands.
We've designed a creator and live streaming system capable of supporting projects at the billion-baht scale, with measurable working standards and a team structure that genuinely scales.
We started from a simple question: why do brands with good products still fail to sell on live? The answer is that “being able to go live” and “being able to scale live” are two different things. So we built a team that combines platform knowledge, professional production and data analysis in one place.
Experience from broadcast media, e-commerce and the live selling floor itself, brought together to build something that actually works.
Chairman of Universal Media Entertainment Co., Ltd., with more than 15 years behind a professional media operation. Owner of the UMMTV television channel (PSI channel 49) and a specialist across online media, with work that has reached millions of views in a short space of time.
A live commerce specialist with hands-on streaming experience across many product categories, generating sales in the millions of baht per month. Has run live systems for more than 50 brands and helped build the Live 24 operation.
Phat Mingritthikrai
GENERAL MANAGERA live streaming executive with over 30,000 hours of experience, overseeing live events and e-commerce worth more than THB 30 million in sales. Formerly Director at Level Up Globlow Co., Ltd., the official creator management partner for TikTok Thailand, looking after more than 1,000 creators.
Chattarin Chanokkawinkul
TIKTOK EXPERTTikTok Expert in 2025 and 2026, specialising in selling on the TikTok platform. Owner of an e-commerce business generating more than THB 50 million in annual sales, with experience helping over 100 Thai businesses grow through marketing strategy. Co-founder of ICX Business Solution.
Parimeth Thongpasi
BRANDING & CONTENTAn adviser on personal branding and content strategy with more than 10 years in e-commerce. Has built content reaching millions of views, grown brands and audiences into the hundreds of thousands, and contributed to over THB 200 million in business value.
Weerakaran Chaimaranantakul
E-COMMERCE SYSTEMAn e-commerce specialist with more than 10 years in digital marketing, focused on performance marketing and data-driven insight — including analysis and dashboard building that turns data into strategy you can measure and scale.
Customers now decide based on what they can see happening in front of them, not on a still product photo. The brands that win in 2026 are the ones that show up continuously, stay talked about, and have a system that converts attention into sales on the spot.
That's why we built LIVE 24 — a live operation that doesn't pause, so your brand stays in front of customers around the clock.
No sales pressure — just a team that wants to understand where your brand is stuck and help you get past it.
